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William Horton CPCU of Horton Insurance Services LLC is pleased to offer consulting services to insurance carriers, insurance agencies and automation vendors. Bill provides an emphasis on automation and process in an insurance agency environment. Other areas of expertise include coverages, insurance programs, and insurance company underwriting and operations as well as industry trends.

Bill has hands on experience with both Applied and AMS systems as well as an extensive background in making comparative rating systems work in an agency environment. He was one of two agents who helped pioneer and popularize the Xcipio rating program which was the first successful ‘new generation’ personal lines quoting system.

He has also written articles for publication in national insurance periodicals. Bill’s background spans both the company and agency side of the business and he has served on multiple Agency Advisory Councils, and is currently a member of the IIACT Technical Committee. He has extensive contacts in the agency, company, vendor and reinsurance sectors. In additon to the CPCU designation, Bill holds a degree in Business Management from Bucknell University.